Google has refused to deny mounting speculation that it is working to produce its own brand mobile phone.
Reports suggest that the web colossal is developing a series of “GPhones”, centred on its mobile services, such as search, e-mail and maps.
In a statement, Google said it was working with carriers, phone makers and […]

Posted on August 3rd, 2007 by admin
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Apparently, Google looks set to roll out its CPA model within the next fortnight across Europe. Dubbed a quote, simple-to-use but basic cost-per-acquisition model, unquote
Now when I first started in PPC almost 18 months ago I wondered why Google didn’t have such a system already in use, I guess something of sorts was already […]

Posted on June 27th, 2007 by admin
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Google has muscled Microsoft off the top spot in the annual Brandz Top 100 Most Powerful Brands ranking.
Google’s brand value of $66.4bn (£33.1bn) was top, ahead of General Electric and Microsoft, which was pushed into third place.
The total value of the Top 100 brands has increased by 10.6% in the past year […]

Posted on April 23rd, 2007 by admin
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Google has seen quarterly profits soar by a huge 69%, beating expectations, boosted by strong advertising revenue.
Net income increased to $1bn (£499m) in the first three months of 2007, up from $592m on a year earlier.
Google’s market share has grown and recently it sealed a $3.1bn deal with web advertising network Doubleclick. […]

Posted on April 20th, 2007 by admin
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Google looks set to begin selling corporate America an online suite of software that includes e-mail, word processing, spreadsheets and calendar management, increasing the Internet search leader’s invasion on technological territory traditionally dominated software giants Microsoft and IBM.
The expansion, to be unveiled today, looks set to hamper Microsoft Corp.’s efforts to convince businesses to […]

Posted on February 23rd, 2007 by admin
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Google has expanded its empire into the in-game ad market, with the acquisition of Adscape for $23m (£11.8m).

Adscape’s technology allows advertisers to place ads within computer games, as well as giving marketers the ability to measure performance of adverts.
The deal has been on the horizon for some time, and the acquisition gives Google a […]

Posted on February 17th, 2007 by admin
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Google has lost the right to use the name “GMail” in Germany after it was ruled to violate an existing trademark held in the country.
Google has faced other trademark disputes over the name Gmail since the service was launched in 2005. In the UK, Google already lost a court case which led to the […]

Posted on February 2nd, 2007 by admin
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